publication

VAN DEN BROECK, WENDY & BAUWENS, JO RENATE & PIERSON, JOS
ISSN 0736-5853
2011
The promises of IDTV: between push marketing and consumer needs

Language: English
Edition: Telematics and Informatics
Volume: 28
Number In Volume: 4
Page(s): 230 - 238
Series (Editor): Jo Pierson, Joke Bauwens & David Geerts
Location: Elsevier