publications

Van Den Broeck , Wendy & Bauwens, Jo Renate
ISBN 978-1-60558-340-2
2009
The promises of iDTV: between push marketing and consumer needs.

Language: English
Edition: EuroITV 09. Proceedings of the seventh European interactive television conference
Page(s): 41 - 48
Series (Title): The promises of iDTV: between push marketing and consumer needs.
Publisher: ACM

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